You may recall from my posts many moons ago, that through blogging about a presentation at the CTO Conference last year, I met the very impressive POWERi Technologies team and to cut a long story short, have been working with them to extend emarketing knowledge and tools throughout the Caribbean.
In May, the high powered team comprising Marvin Dejean, Vice President of Media Strategies and Laura Pierson, Vice President of Client Services from POWERi Technologies along with their Metamend partners including Glen Convey, President and Murray Owen, Vice President of Marketing, spent 3 days in Antigua, then 3 days in Turks and Caicos.
The seminars were hosted by the Antigua Hotel & Tourist Association and Wired Island in Turks and Caicos and gathered a cross section of hoteliers, bankers, Government officials, wholesalers and website designers totalling nearly 100 people between the two islands.
Quite a lot of media attention was generated both in Turks and Caicos and Antigua (click here for some TV footage).
We are hoping to spread the message across the Caribbean so that particularly small independent hotels (some of the most unique and intimate hotels in the world) can exploit the power of the Internet to position their hotels beside the big players and maximise revenue.
I'll fill you in on our crusade throughout the Caribbean.
